Miranda Birch Media

Stories that change attitudes and reach new audiences

  • Facebook
  • Google+
  • LinkedIn
  • Twitter
  • Home
  • About
  • Services
  • Case Studies
  • Testimonials
  • Blog
  • Contact

Brilliant Storytelling. Be Yourself

Power of natural storytelling

Whether they’re your clients or shareholders, colleagues or volunteers, audiences spot insincerity very quickly.

If you worry that ‘being yourself’ means letting your guard down and forgetting the party line, don’t.

Your audience will warm to you, and your organisation, when they see you speaking from the heart.

Forget scripts. Be spontaneous.

Tell a story from your own experience. It helps you to relax and be more open. Because you’ve lived through your story, you’ll instinctively know which words to use. You’ll ad lib and allow yourself to show emotion.

It’s a cliché and it’s true: people do business with people. So be yourself. Chances are your audience will like it.

Natural storytelling wins hearts.

The audience loved it when the co-founder of Gandys Flip Flops was disarmingly open about the highs and lows of creating a major footwear brand. Rob Forkan made a big impact at the Brighton Summit with a series of vivid stories.

Here he talks about the early days with his brother Paul, in a small flat in Brixton:

Gandys has a moving story, shaped by the 2004 Tsunami. Watch it all here

Tell your story to greatest effect. I’d love to talk it through with you. Give me a call on 07456 416 475 or drop me an email.

Related posts:

  • The fourth of July, flip flops and your first time – entrepreneurially speaking.
  • It’s OK to get carried away. What I learned from my SiteVisibility interview.
  • Be a knock-out success with your audience. (When being weak is a strength.)
  • Speed storytelling: a confidence boost for your team; compelling content for your company website.

Filed Under: Storytelling tips Tagged With: human interest, natural storytelling, stories at live events, stories in presentations, story branding, storytelling tips, video stories

Miranda Birch

About Miranda at Miranda Birch Media: your marketing will make a deeper impression once I interview the people who will help your organisation to grow: leaders, clients, volunteers and staff. From these conversations I unearth the themes (clients call them ‘nuggets’) that will land most powerfully with your target audiences. As your content mentor, I’ll also help you turn these nuggets into client case studies, About and Home pages, thought-leadership articles and other content that will prove you’re as good as you say you are.

One last thing… There’s another ‘Miranda Birch’ out there, who writes books about ‘dominance and submission’. This is not me and has nothing to do with my company Miranda Birch Media. I’d love you to dominate your niche, but not in the way she means! Email me now and we can have a chat about where you want to get to and how I can help.

Read More...

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Get new insights about your business every week.


    Recent posts

    • Company values. Are they a match for you?
    • Is your firm an osteopath in disguise? (Perhaps it should be.)
    • You’d never want to make your customers feel stupid, would you? But many well-meaning companies do…
    • Win that business. Write as you speak.
    • Have you told your ‘before’ and ‘after’ stories yet?

    Copyright © 2021 Miranda Birch Media | Terms & Conditions | Privacy Policy
    Website by Steve Watson

    We use cookies to make this website better. If you continue to use this website you are agreeing to their use.AcceptCookie policy