If your audience is sceptical, tell the story behind your product. Why and how you’ve gone to such lengths to develop it. This is the story of the ODC. An insightful profiling tool that takes 10 minutes to complete but took its creator, Willem de Jager, 15 years to perfect. “I was struggling with the… Read more
The fourth of July, flip flops and your first time – entrepreneurially speaking.
Remember those exciting, perhaps nerve-racking, entrepreneurial ‘firsts’? Your first pitch? Your first networking event? Your first employee? Remember the thoughts before you embarked on those ‘firsts’? Perhaps they went along the lines of, “How the hell do you do this? How do you do that?” That’s the sort of thing Rob Forkan was saying to… Read more