As a BBC radio producer I loved – and sometimes loathed – the adrenalin rush of being in a live studio. Guest speakers often asked, “Is there a delay button, if I say something wrong?” No. There’s no safety net. And I think the interviews benefit from it. There’s a nervous energy to live programmes that… Read more
Grow your reputation. Be distinctive. Be generous. An interview with SiteVisibility’s CEO Jason Woodford.
Your reputation. It’s crucial when you’re growing your business. We all know what happens when a good name takes a knock. (Need I say VW?) So how do you come to people’s notice in the first place – and stay on their radar? You need to linger in their minds for the right reasons. Not… Read more
Don’t dry up #1. Your next business event is a goldmine for content. Don’t miss out.
Enter the contentference! Whenever you’re setting up an event for your organisation – networking session, presentation, away-day or client conference – don’t just think of it as a ‘one-off’ in your calendar; here today, gone tomorrow. When a group of people who have an interest in your business gather together, it’s an ideal opportunity to… Read more
